There are many different types of ads, some good some bad but they all have the same purpose. These are 10 examples of banner advertising:
This "Ladbrokes" banner is too plain and doesn't catch peoples attention very well, it may have a website link but it doesn't want to make me click it, This is a bad Advertising banner especially to represent the Franchise that it is.
This "Eden Eternal" banner is defiantly a bad example of an advertising banner, although it has some good features for example: It's straight to the point, explains that you can play free, and it shows some artwork. But... that bad points are that it's not very colourful which means that it's not going to catch someone's eyes, the banner is poorly made and the fonts aren't exciting to look at.
This Is probably the worst example of a advertising banner I could possibly show. It doesn't explain anything and it's poorly placed on the website it was on, There is nothing that I can find that's interesting or exciting about this banner at all.
This Banner for "Watch dogs" was place on YouTube as there main advertisement. The banner includes a trailer, a link to there website and they're YouTube channel. This is a Really good Banner as it involves interactivity that the user would click on usually without hesitation if the user is interested. The information it gives is pretty good as well, with the game platforms that it is on, details on pre-ordering etc.
This banner for "O2" is simplistic and it's something I can't say it's not good to because it's most well known for the colours and textures used for that particular brand, and because that is so successful in how it's so recognised, that's how something that is so simple can work, it's rare to find Branding like this that works with people
This banner for Edgeworld is not a very good banner, it's not interesting too look at, and it doesn't give off any information, and who in the community these days wants to play a game they know nothing about. The only information it does give us is that the game is about sci-fi blue creatures that have spaceship like things, I'm probably wrong about the game itself though, it could be a really good game that has more too it and nothing about what i picked up on, but it doesn't show that and that's the exact point of good banner.
These are multiple banners that can have a pretty good reasoning behind it, because instead of asking you to join something it asks you to advertise and spread the word for them, for example it quotes that "it would help if you put these banners on forums to spread the word" and that's a Really social thing to do and that's a really interesting way to advertise and it's a good example for banners
This is as simple of a banner that you could probably find around. for a bank this is really boring. I would have expected more from a conglomerate of money. obviously I'm not expecting something exciting and bright flashing colours, but it could have been a little more, interesting. this isn't a very good banner and on the advertising market this is shameful to the bank.
This is annoying to say, but this is a good example of advertising because it gives us the right amount of information, it makes the client interested because it Boldly says bet £5 and get £20 which means that if you bet the £5 then you get a free £20 bet, it tells us where to register, the main website link, and it's colourful. this is not how everyone should make there banners look but this is probably how "Ladbrokes" and other betting companies should have had there banners.
This is a pretty good Banner, it may not give off much information, but it's colourful, the image fits with the advertisement, shows us the main website and it's button that says "Play Now" is very inviting. this is another example on how other betting companies should advertise.